BRANDING & SPACES

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ISBN: 978-84-15829-38-6

Branding & Spaces shows us a selection of different spaces, where the branding and interior design reinforce the character of a brand. Through these two disciplines, there’s a quest for further connection with the target audience and better communication of the brand idea...

Layout: 21,5 x 25,5 cm

Pages: 192

Cover: Softcover with flaps

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ISBN:978-84-15829-38-6
Layout:21,5 x 25,5 cm
Pages:192
Cover:Softcover with flaps
Language:Bilingual (English/Spanish)

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Branding & Spaces shows us a selection of different spaces, where the branding and interior design reinforce the character of a brand. Through these two disciplines, there’s a quest for further connection with the target audience and better communication of the brand idea, giving it a qualitative record.

Signs of identity establish a perceptual similarity between the image and what it represents, getting an interrelated space where corporate image is of fundamental importance, creating value. The introduction of a brand within an interior space becomes a game of perceptions, which has a very strong communication power, inserting into the memory a visual that is stronger than the brand concept. Interior design is seeking its own style, creating personality and life, generating a whole.

 

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