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SOLD OUT ISBN: 978-84-15829-22-5 Fun, creativity, color, smiles... in these times of economic difficulties creative advertising agencies find it more difficult to entice the consumer to purchase their products. They are going through a time of change, and their best weapon is to use humor as a primary tool of their campaigns. Layout: 22 X 24 cmPages:...
ISBN 978-84-96823-30-3 STUNNING ADVERTISING, is a hard-hitting book on publicity. Remembering such as the Benetton campaigns some years ago, a company which opted for publicity without taboos in which we were presented with images opposing aids, hunger, and racism... Layout: 19,5 X 24cm Pages: 192 Cover: Softcover+flaps
ISBN: 978-84-16500-41-3 We have looked at two particular chapters in the book, “Printed Advertising”, which presents a range of work produced for media such as magazines, newspapers, brochures, mailbox leaflets and mailing…, in short all types of advertising on paper, as well as “Outdoor Advertising”, in which public spaces are used to display messages...
ISBN: 978-84-16500-80-2 Making a fanzine is an act of rebellion, even more so if it is published and produced by a woman. The grrrls of today use them to inspire countless young people around the world... Layout: 17 x 23 cm Pages: 144 Cover: Hardcover Preview