ISBN 978-84-96823-95-2
"Brand & Branding" is a painstaking selection of branding projects from different countries encompassing corporative images whose appeal lies in their convincing graphics, plus other projects with a widespread image implanted in several different facets.
Layout: 21,5 X 25,5 cm
Pages: 208
Cover: Softcover + flaps
"Brand & Branding" is a painstaking selection of branding projects from different countries encompassing corporative images whose appeal lies in their convincing graphics, plus other projects with a widespread image implanted in several different facets; the function of branding will become patently clear. First a brand is born, then it is made!
